back in november, the influencers documentary by R+I creative caught my eye and made me re-evaluate my outlook on specific collaterals of cool. their debut episode for their new in-depth conversation series features steve stoute, founder and CEO of brand management firm, translation. having 7 years of experience arranging extremely strategic collaborations between fortune 500 companies and a variety of pop culture icons, stoute breaks down the formula for successful brand partnerships and the always evolving concept of cool.
definitely worth five minutes of your day.
game recognizes game,
-t